OBAOL – Call Ending Script (RP Handoff Version)
This is the final operational ending for BDA calls.
It is designed to achieve two goals simultaneously:
- Qualify whether the prospect is suitable for a Relationship Partner (RP)
- Hand off ownership smoothly from BDA → RP without sounding pushy or salesy
This ending must be used only after:
- The prospect listened
- Did not reject outright
- Sounds neutral to mildly interested
Step 1: Qualification Check (Very Short)
Word-for-word:
“Before we take this forward, just to be clear —
do you actively handle trades or sourcing decisions?”
⏸️ Pause.
Why this matters:
- Filters time-wasters
- Respects seniority
- Positions the RP as a valuable resource
Step 2: Frame the RP (Do Not Introduce as Sales)
Word-for-word:
“In that case, what we usually do is assign a Relationship Partner.”
⏸️ Pause.
Then immediately clarify:
“Their role is not sales.
They understand your trade flow, stay in touch, and see where OBAOL can actually add value.”
This clarification is non-negotiable.
Step 3: Permission-Based Handoff (Critical)
Word-for-word:
“Would it make sense for me to connect you with them for a short introductory conversation?”
⏸️ Pause and wait for the answer.
This keeps:
- Control with the prospect
- RP positioned as support, not pressure
Step 4: If They Say Yes
Response:
“Perfect.
I’ll have them reach out with context, so you don’t have to repeat anything.”
Then:
“Thank you for your time.”
End call.
Step 5: If They Say Maybe / Later
Response:
“No problem at all.
I’ll share a short note first.
If it feels relevant, we can connect you later.”
Then:
“Thank you for your time.”
End call.
Step 6: If They Say No
Response (Very Important):
“Understood.
Thanks for the clarity.
I won’t take more of your time.”
End call immediately.
This preserves brand dignity.
What BDAs Must Never Say About RP
❌ “Our sales person will call you”
❌ “Our executive will follow up”
❌ “Someone will convince you”
❌ “They will explain everything”
The RP must always be framed as:
- Relationship
- Context
- Ongoing understanding
- Value discovery
Internal Positioning Line (For BDAs to Remember)
“BDAs open the door.
RPs build the corridor.”
This helps teams respect boundaries.
Ideal Call Flow Summary
- 10-second intro
- 20-second positioning
- Interest check
- RP qualification + permission
- Clean exit
Total time: 60–90 seconds
Final CMO Verdict
This ending:
- Makes RP feel premium, not pushy
- Filters serious prospects
- Prevents fatigue at senior level
- Creates continuity without pressure
- Matches Indian relationship-driven business culture
You now have:
- A strong opening
- A clear middle
- A strategic RP handoff ending